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Hands holding a rooibos latte with latte art

The espresso ritual,
without the caffeine

Premium South African rooibos, ground for your espresso machine

Shop NowFor Cafes

From the Red Fields of South Africa

At the heart of Rooibrew lies a simple idea: the espresso ritual should be for everyone — even those who choose to live without caffeine.

Rooibos has been treasured in South Africa for centuries. Grown exclusively in the Cederberg mountains, this remarkable plant produces a naturally caffeine-free infusion with a rich, earthy sweetness that's unlike anything else.

We take this extraordinary leaf and grind it to the perfect consistency for espresso machines. The result? A full-bodied, ruby-red shot with a smooth, naturally sweet taste — no bitterness, no caffeine, no compromise.

Rooibrew — The Alternative. 100% caffeine-free, made in South Africa.
Rooibrew packaging box with a cup of rooibos espresso

A New Revenue Stream for Your Cafe

Same equipment. Same ritual. Same margins. Different leaf.

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Red Latte

Velvety steamed milk meets a double shot of rooibos espresso. Naturally sweet, beautifully red.

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Red Cappuccino

The classic cappuccino reimagined. Bold rooibos espresso topped with thick, foamy milk.

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Red Mocha

Rich chocolate blended with rooibos espresso and steamed milk. An indulgent caffeine-free treat.

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Iced Red

A refreshing rooibos espresso over ice. Perfect for warm days — naturally sweet and caffeine-free.

Uses Existing Equipment

No new machines or training needed. Rooibrew works with the espresso setup you already have.

Caffeine-Free Demand

A growing segment of customers want the cafe experience without caffeine. Give them something better than decaf.

Strong Margins

Premium positioning at a competitive cost. Rooibrew sells as a specialty drink, not a compromise.

Enquire About Wholesale

Shop Rooibrew

Free shipping across Belgium. Freshly ground to order.

Red espresso 250g pouch — rooibos ground for espresso

Red Espresso 250g

The perfect introduction. Ground for espresso machines, Moka pots, and AeroPress.

Red espresso 1kg bag — rooibos ground for espresso

Red Espresso 1000g

For the devoted. Our full kilo bag for heavy home use or small cafes.

How It Works

Works with your espresso machine, Moka pot, or AeroPress

Illustrated baristas demonstrating different rooibos brewing methods
1

Grind

Rooibrew comes pre-ground to the perfect espresso consistency. Just open the bag and load your portafilter — or scoop it into your Moka pot or AeroPress.

2

Brew

Pull a shot using your standard espresso machine, stove-top Moka pot, or AeroPress. Same ritual, same technique — different leaf.

3

Enjoy

A rich, ruby-red shot with a smooth, naturally sweet taste. Drink it straight, add steamed milk for a red latte, or pour it over ice.

FAQ

Rooibos Espresso Questions

Clear answers for coffee lovers, caffeine-sensitive drinkers, and cafes exploring red espresso.

What is rooibos espresso?+

Rooibos espresso is premium South African rooibos that has been finely ground for espresso-style brewing. It pulls a rich, ruby-red shot in an espresso machine, Moka pot, or AeroPress, with a smooth naturally sweet flavour and no caffeine.

Is Rooibrew completely caffeine-free?+

Yes. Rooibos is naturally caffeine-free, so Rooibrew contains no coffee caffeine and does not need a chemical decaffeination process.

Can I use Rooibrew in a normal espresso machine?+

Yes. Rooibrew is ground for standard espresso equipment. You can use it in your usual portafilter, Moka pot, or AeroPress without buying special accessories.

Does rooibos espresso taste like coffee?+

No, and it is not meant to. Rooibrew keeps the espresso ritual and full-bodied extraction, but the flavour is rooibos: smooth, earthy, lightly sweet, and naturally low in bitterness.

Is Rooibrew suitable for cafes and restaurants?+

Yes. Cafes can use Rooibrew with their existing espresso setup to add a caffeine-free red espresso, red latte, or evening-friendly specialty drink to the menu. Wholesale enquiries can be sent to wholesale@rooibrew.be.

Get in Touch

Whether you're a cafe owner or a home enthusiast, we'd love to hear from you.

Wholesale

Interested in stocking Rooibrew in your cafe or restaurant?

wholesale@rooibrew.be

General

Questions, feedback, or just want to say hello?

hello@rooibrew.be

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